Our Story

So dear clients and friends,

Last year, we took a meaningful pause — shaped by love, loss, perseverance, and everything life brings with it.

Now, we return with intention. Slower, more considered, and deeply committed to doing things differently. Every LONAI piece is now produced in the UK, in the most special small-scale factory, with care at the heart of every step. These are true limited editions — each fabric hand-dyed in London, with no more than ten pieces made per style.

In a world that often moves too fast, this is how we believe fashion should be: thoughtful, responsible, and connected. We want to create with you, not just for you — responding to what you love, the colours you’re drawn to, the silhouettes you want to wear.

Thank you for being part of this journey with us.

With love, light & joy,

Dawnxx